Mar 24, 2022

DLG-ImageBarometer 2021/2022

AMAZONE – The best of the medium-sized equipment manufacturers 

AMAZONE once again takes 4th place in the DLG ImageBarometer 2021/2022. Accruing a total of 50.8 points, AMAZONE continues to be the best amongst the medium-sized implement manufacturers in the agricultural machinery sector.

The AMAZONE management extremely happy with this great result: "This is another great success for our entire team. We would like to thank all farmers and contractors as well as our sales partners for the appreciation and trust. This confirmation of the industry’s perception of us is a further incentive for us to continuously improve our products, service and advice. To this end, we will intensively build on that partnership with our customers in order to be able to respond to their wishes and requirements consistently and in a timely manner."


Image-Barometer-20220322-EN


About the DLG ImageBarometer
With the annual ImageBarometer, the German Agricultural Society (DLG) determines the level of awareness and the image of the most important brands from the agricultural sector in Germany. 664 farm managers took part in the last survey. The brand index is calculated from this and is made up in equal parts: brand awareness, brand usage, brand preference and satisfaction as well as the brand image.